Indivumed turned to Live Wire Strategic Communications, LLC to evaluate and expand its company brand. By developing and executing a strategic communications campaign that integrated media relations, social media, and video production, Live Wire was able to successfully support Indivumed’s business objectives. Top tier businesses like Indivumed understand the value of working with a firm like Live Wire, whose talent and expertise delivered a comprehensive communications strategy to accomplish its objectives.
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Serving as the agency of record for Indivumed, Live Wire has developed an integrated marketing and communications campaign that strategically aligns with the company’s business goals and objectives. From the company’sbrand and key messages to its market position and communications activities, Live Wire worked with Indivumed’s company leadershipto develop the following campaign objectives:
a 51% increase from the prior 18 months
in priority publications including Genome Web, Precision Oncology News, The Journal of Precision Medicine, and Biotechnology News Magazine
Increased following on LinkedIn by 253.5% and on Twitter by 35.3%
Increased engagement on LinkedIn by 161.9% and on Twitter by 224.4% %
Increased impressions on LinkedIn by 172.6% and on Twitter by 281.3%
and secured earned media placements for company product launches and new company subsidiaries
featuring Indivumed leadership, company conferences and events, company partners, and clinical network sites